Firstline Workers

Faced with the digital revolution and AI*, companies must radically rethink their practices, skills and ways of working together. Magellan Consulting supports this transformation by placing people at the heart of change: anchoring in the daily lives of front-line employees, developing key skills, and adopting new managerial approaches (leading by example, continuous training, proximity).
Thanks to its field expertise and change management levers, Magellan deploys innovative and operational tools: immersive training, visual management, career paths, and mobilisation of local teams. A pragmatic, tool-based approach focused on the sustainable success of transformations.

(*) With the widespread adoption of AI and digital technology, professionals in the field are not immune to the transformation of their professions. These changes are necessary and generally well received: 58% of respondents believe that AI will make their daily work easier. The percentage rises to 71% in the construction sector and 63% in the supply chain sector. Source: Les Echos, 13/02/2024. Based on a survey conducted between 27 October and 20 November 2023 among a sample of 1,407 professionals in the field aged 18 and over. Field professionals are defined as employees, workers and self-employed individuals in all sectors (industry, construction, transport, logistics, commerce, services and administration) who are currently employed or have previously worked in this field and who do not work in an office.

• Align stakeholders around a common goal and define a target plan tailored to the specific characteristics of the company and the business lines affected.
• Draw up a roadmap that takes into account the challenges of scaling up by addressing long-term issues, transformation inhibitors and all day-to-day operational constraints.
• Design efficient tools and actions, drawing on change management practices and modern, recognised methods (generative AI, intelligent digital platforms, etc.), supported by a visible collective in the field.
• Successfully scale up with content that can be effectively adapted in the field and quickly adopted by intermediaries and employees.
• Implement a control tower to collect (field feedback), share (KPIs and successes) and improve (adjustments to tools and actions, new directions).
• Use generative AI to optimise the workload/production time for communication and training materials while offering comprehensive, high-quality content.